Customer success is more than just a buzzword. Most businesses understand that they need stellar sales and marketing to succeed, but this alone isn’t always
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When it comes to getting more business, referral marketing is a powerful tool. Having customers who trust your business enough to give word-of-mouth reviews is
While most brands focus on sales, there’s actually a secret marketing tool that’s often overlooked. Referral marketing is not only low-cost (or even free), but
Having a long list of customers is key to any business, but it’s not always enough on its own. Passive customers aren’t very likely to
Client engagement sounds like it should come naturally, but what happens when your clients don’t interact with your products, content, or tools? If you’re producing
Retaining your existing customers is always more profitable than acquiring new customers. More and more companies are beginning to understand the value of investing in
As any experienced businessperson knows, customers come from many channels. Some find your brand through a social media video, others through a live event, and
This article originally appeared on Forbes.com on August 19th, 2019. It’s been a pretty good summer for Ed Sheeran. He’s currently headlining the highest-grossing tour of
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Your customers have more expectations than ever before. In the past, you competed primarily with the brands in your industry. Nowadays, you’re competing with all
A customer care consultant understands your customers’ needs in a meaningful, actionable way. Not only do these professionals address customer concerns, but they also ensure
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