Creating Superfans Podcast Episode 317 Creating Superfans During the Black Friday Chaos with Brittany Hodak

Nov 25, 2024

BRowse posts

Creating Superfans Podcast Episode 317: Brittany Hodak

SUBSCRIBE: The holiday season is the perfect time to turn one-time shoppers into lifelong superfans, but it takes intentionality. In this episode, I’m sharing the three biggest mistakes businesses make during Black Friday and beyond—like focusing only on acquisition, bombarding customers with overwhelming marketing, and ignoring loyal superfans. I’ll give you actionable tips to avoid […]

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Meet the Author

Brittany Hodak

Brittany has been studying, researching, and writing about the phenomenon of fandom for nearly two decades. She has published more than 350 thought-leadership articles for a variety of national media, including regular columns for Forbes, Adweek, and Success. She has been a featured guest on CBS, FOX, NBC, CNBC, CBC, and many others.

Customer Experience Keynote Speaker and Author

Read more about my journey as a startup founder turned keynote speaker here!