Customer Experience

Featured Image for What Is A Brand Touchpoint And Why Are They Important - Brittany Hodak

What Is A Brand Touchpoint And Why Are They Important?

The connections you make with customers or clients matter. A brand touchpoint is an individual contact point between the customer and the brand. This isn’t usually a single moment. In fact, most companies have upwards of 100 different brand touchpoints. These are broadly defined interactions, ranging from in-person selling to email marketing messages. With that

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Featured Image for 10 Customer Experience Examples To Learn From This Year - Brittany Hodak

10 Customer Experience Examples To Learn From This Year

Customer experience is more than a buzzword. It’s the next big battleground for today’s businesses. If you want to stand out from the competition, you need to learn from the top customer experience examples. What makes a strong customer experience (CX) is constantly evolving with consumer expectations. The only thing that’s certain is that you

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Featured Image for How To Exceed Customer Expectations In 7 Easy Steps - Brittany Hodak

How To Exceed Customer Expectations In 7 Easy Steps

Your customers have more expectations than ever before. In the past, you competed primarily with the brands in your industry. Nowadays, you’re competing with all companies across industries. In other words, your customers are comparing your customer experience with all of the experiences they’ve had in the past. That’s why it’s never been more important

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Featured Image for 6 Signs You Need To Hire A Customer Care Consultant - Brittany Hodak

6 Signs You Need To Hire A Customer Care Consultant

A customer care consultant understands your customers’ needs in a meaningful, actionable way. Not only do these professionals address customer concerns, but they also ensure companies are doing all they can to serve their existing users. While it’s important for your team to have insights into your current customers’ opinions, a customer care consultant offers

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Featured Image for 7 Ways Customer Success Consulting Pays Off - Brittany Hodak

7 Ways Customer Success Consulting Pays Off

Customer success is more than just a buzzword. Most businesses understand that they need stellar sales and marketing to succeed, but this alone isn’t always enough. Let’s face it: every industry is more competitive than ever before. Your customers have endless options. That means you need to focus on customer success to take your experience

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Featured Image for How To Build A Referral Marketing Strategy From Ground Zero - Brittany Hodak

How To Build A Referral Marketing Strategy From Ground Zero

When it comes to getting more business, referral marketing is a powerful tool. Having customers who trust your business enough to give word-of-mouth reviews is worth its weight in gold. As the saying goes, people talk. While you probably don’t care for their gossip, you do care when they talk about your business. With a

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Featured Image for Why Customer Experience Consulting Is Vital For All Businesses - Brittany Hodak

Why Customer Experience Consulting Is Vital For All Businesses

In today’s world, customer experience is everything. It’s what drives referrals and boosts brand reputation. It’s the secret sauce behind the world’s greatest companies and up-and-coming leaders. If you can’t deliver a great experience, you’re falling behind the competition. This is why customer experience consulting is vital for all businesses that want to stay ahead

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