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Let's create your superfans together.

Being great is no longer good enough. To win in today's world, you've got to be super.

Whether you’re launching a new product or helming a hundred-year-old brand, one law is constant: If your customers aren’t telling their friends about you, you’re in trouble.

It’s time to get back to basics and an old-school obsession with customers.

It's time to focus on creating superfans

Turn your Customers Employees Clients Guests Members Subscribers Shareholders Haters into superfans

Hi, I'm Brittany Hodak

Bestselling Author, Award-Winning Entrepreneur and Keynote Speaker

I’ve spent my entire career studying the psychology of superfandom. What makes some customers over-index in their affinity for a brand when others don’t respond to the exact same marketing messages?

This is the question I’m most passionate about helping companies answer. That’s because customers who create more customers are the most important asset any business can build.

Over the past 15 years, I’ve worked on fan strategy for some of the world’s biggest brands and companies, including Walmart, Unilever, the Grand Ole Opry, and Amazon. I’ve also led product campaigns for global superstars like Katy Perry, KISS, and Dolly Parton, just to name a few. 

I’d love to learn about YOUR business and talk about how we can help you create superfans of your own!

Explore Brittany's Speaking Topics:

Signature keynote

Creating Superfans

Fans, Not Followers

From Commodity to Category of One

Dream Teams: Creating Superfan Employees

See what Brittany's Superfans are saying

my bestselling book

Learn how to turn your customers into superfans

Too many businesses fall into the trap of becoming something lots of people “sort of ” like instead of intentionally creating an experience the right people can’t stop telling their friends about. Don’t be filler; be unforgettable. 

Are you ready to create more raving fans for your business than you ever imagined possible? Here’s where you start.

Let's Collaborate for Your Next Event!

Please complete the form below, tell me more about your upcoming event and I will be in touch with you soon.

Customer Experience & Superfans Expert - Brittany Hodak
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