May 26, 2023
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Since I just wrapped season one of the Creating Superfans podcast, I decided to put together a SUPER helpful rewind so you can go back
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THE SUPERFANS BLOG
May 25, 2023
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In the ever-evolving retail landscape, the past five years have witnessed a sobering decline and bankruptcy filings of well-known “category killers.” These once-mighty specialty retail
May 17, 2023
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Brand love is a powerful force that drives customer loyalty and advocacy. It goes beyond customer satisfaction, creating an emotional connection that keeps customers coming
April 26, 2023
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Most of the brands we interact with have either a tiered loyalty program, a tiered pricing structure, or both. Companies that are truly customer-centric understand
March 22, 2023
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On March 15th, T-Mobile announced that it has reached an agreement to acquire MintMobile, the low-cost wireless communications service provider co-owned by Ryan Reynolds. I’ve
March 20, 2023
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Spring cleaning is a great tradition for organizing your home and getting rid of clutter — especially things that have been ignored all winter. (Anyone
March 7, 2023
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It’s officially March, which means that the end of Q1 is rapidly approaching. Here’s your official reminder to collect employee feedback before the month ends
February 10, 2023
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Valentine’s Day is not just about romantic relationships; Valentine’s Day is all about making the people around you feel special. We all want to feel
January 13, 2023
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Although The Office is known for its cringeworthy, politically incorrect comedy, I realized during a recent binge that there are actually quite a few CX
November 1, 2022
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We’re living with more distractions than at any point in human history, and we’re being inundated with more messages competing for our attention than ever
October 3, 2022
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Happy Customer Service Week! Every year, companies celebrate Customer Service Week during the first week of October. It’s the perfect time to honor your employees
September 23, 2022
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If you’re looking for more resources on how to create superfan customers, I’ve got you covered! Below is a list of some of my favorite
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recent posts
The Creating Superfans Podcast: Season 1 Rewind
May 26, 2023
Since I just wrapped season one of the Creating Superfans podcast, I decided to put together a SUPER helpful rewind so you can go back
From “category Killers” to Killed: Customer Experience Lessons From The Retail Industry
May 25, 2023
In the ever-evolving retail landscape, the past five years have witnessed a sobering decline and bankruptcy filings of well-known “category killers.” These once-mighty specialty retail
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