who wants free resources?
the superfan w.a.v.e. video course
Finding customers can be easy but ensuring that every customer is a superfan – or feels Welcomed, Appreciated, Validated, and Engaged – is a lot more challenging. In this free, five-part course, learn how you can tackle that challenge head on and create a culture of superfandom in your own brand.
The Superfan W.A.V.E. eBook
Do you have a plan in place to make every customer feel Welcomed, Appreciated, Validated, and Engaged? How about every employee? This free guide contains ideas you can implement right away to increase loyalty and retention. Whether you’re a solopreneur or CMO of a Fortune 100, you’ll find actionable tips to help you create superfans.
THE SUPERFANS SYSTEM: STEP #1
I’m always amazed by how many professionals can’t quickly and concisely articulate why they’re the best in their market at what they do. If you aren’t sure why you’re the best — or can’t put it into simple terms for someone else to understand — how can your customers be confident that you are? The exercises in this guide are designed to help you get super-clear on your story, because your story is your superpower!
20 super gifting ideas to wow every client
Strategic gifting, when done correctly, is one of the best ways to make a client, employee, or prospect feel appreciated. However, one tiny misstep and the entire effort can blow up in your face. This guide includes more than 20 great gift ideas for every situation, along with advice for turning each gift-giving opportunity into a meaningful, memorable interaction.
25 Ways To Improve Customer Loyalty And Satisfaction
When it comes to marketing, the most powerful tool any business has is a happy customer — or, even better, an army of happy customers — advocating on its behalf. In this guide, I cover 25 ways to create this “army.” Some are simple customer service efforts, and others are more complex. But, combined, they’re guaranteed to have your customers raving about how awesome you are in no time.
The ABCs of Creating Superfans
When done right, carefully-curated customer experiences can take potential purchasers from apathy to advocacy in a remarkably short period. People who would have given you zero consideration before can be turned into zealous supporters. Here, find out how you can cross the “T”s and dot the “I”s in your customer experience strategy, one step (or should I say one letter?) at a time.
want more like this?
Did you know that feeling unappreciated is the number-one reason customers switch service providers? Learn how to avoid common customer-service mistakes with my newsletter!