Creating Superfans_F_3D Hardcover

Creating Superfans

How to Turn Your Customers Into Enthusiastic Advocates

available everywhere january 2023

Creating Superfans_F_3D Hardcover

Creating Superfans

How to Turn Your Customers Into Enthusiastic Advocates

available everywhere january 2023

Creating Superfans

How to Turn Your Customers Into Enthusiastic Advocates

Creating Superfans_F_3D Hardcover

available everywhere january 2023

preorder now

preorder now

ABOUT Creating SUPERFANS

We’re living in an Experience Economy. Customer experience, or CX, is the new battlefield for winning — and keeping — customers. CX drives over two-thirds of customer loyalty… more than brand and price combined

Regardless of the size of your company or the products or services you’re selling, one thing’s for sure: If your customers aren’t telling their friends about you, you’re in trouble. And yet, very few organizations have plans for overcoming customer apathy.

In Creating Superfans, award-winning entrepreneur and speaker Brittany Hodak shares a proven five-part framework for creating superfans: loyal, enthusiastic advocates who create more customers.

She combines nearly two decades of work and research across many facets of business and pop culture into a system that is simple to learn, deploy, and measure at every level of an organization. 

With dozens of case studies and real-life examples spotlighting brands of all sizes, plus entertaining stories about working alongside some of the world’s biggest celebrities, this is a book everyone on your team will enjoy reading again and again. Pre-order today to experience the book Forbes calls “the must-read manual for turning your customers into superfans.”

ABOUT Creating SUPERFANS

We’re living in an Experience Economy. Customer experience, or CX, is the new battlefield for winning — and keeping — customers. CX drives over two-thirds of customer loyalty… more than brand and price combined

Regardless of the size of your company or the products or services you’re selling, one thing’s for sure: If your customers aren’t telling their friends about you, you’re in trouble. And yet, very few organizations have plans for overcoming customer apathy.

In Creating Superfans, award-winning entrepreneur and speaker Brittany Hodak shares a proven five-part framework for creating superfans: loyal, enthusiastic advocates who create more customers.

She combines nearly two decades of work and research across many facets of business and pop culture into a system that is simple to learn, deploy, and measure at every level of an organization. 

With dozens of case studies and real-life examples spotlighting brands of all sizes, plus entertaining stories about working alongside some of the world’s biggest celebrities, this is a book everyone on your team will enjoy reading again and again. Pre-order today to experience the book Forbes calls “the must-read manual for turning your customers into superfans.”

ABOUT Creating SUPERFANS

We’re living in an Experience Economy. Customer experience, or CX, is the new battlefield for winning — and keeping — customers. CX drives over two-thirds of customer loyalty… more than brand and price combined

Regardless of the size of your company or the products or services you’re selling, one thing’s for sure: If your customers aren’t telling their friends about you, you’re in trouble. And yet, very few organizations have plans for overcoming customer apathy.

In Creating Superfans, award-winning entrepreneur and speaker Brittany Hodak shares a proven five-part framework for creating superfans: loyal, enthusiastic advocates who create more customers.

She combines nearly two decades of work and research across many facets of business and pop culture into a system that is simple to learn, deploy, and measure at every level of an organization. 

With dozens of case studies and real-life examples spotlighting brands of all sizes, plus entertaining stories about working alongside some of the world’s biggest celebrities, this is a book everyone on your team will enjoy reading again and again. Pre-order today to experience the book Forbes calls “the must-read manual for turning your customers into superfans.”

Special offers

Order multiple copies of Creating Superfans and receive special bonuses created specifically for your team! Enjoy amazing perks like the SUPER Model Playbook, on-demand and live training videos, keynotes, and more!

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