“Maybe you prefer to spend countless sums on advertising, and count- less hours constantly chasing and attaining new customers. Or maybe Brittany Hodak’s masterful guide will help you flip that relationship on its head—instead of selling to people, you’ll create advocates and superfans who do the ‘selling’ for you.”
JEFF HADEN, contributing editor, Inc.; author, The Motivation Myth
“Creating Superfans is the must-read manual for turning your customers and employees into superfans. If you have customers, you need this book—period.”
JOHN HALL, senior contributor, Forbes; serial entrepreneur
“There is nothing stronger than third-party advocacy. It’s what every marketer wants! But how do you create the elusive ‘superfan’? Start with this playbook: fun, accessible, and full of practical ideas you can implement right away. A must-read for any marketer in the digital age.”
SHAMA HYDER, bestselling author, The Zen of Social Media Marketing; CEO, Zen Media