Featured Image for Superfan WAVE Video Course Companion Blog - Part 2 (2) - Brittany Hodak

In any business, creating a culture of superfandom – and improving your average customer experience – first comes from making people feel welcomed.  It sounds

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Featured Image for 4 Steps That Will Make Your Customers Into Superfans - Brittany Hodak

This article originally appeared on on May 17th, 2018. Every business has the potential to create high-value “superfan” customers, but few take the time to employ

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Featured Image for What Is A Brand Evangelist - Brittany Hodak

As any experienced businessperson knows, customers come from many channels. Some find your brand through a social media video, others through a live event, and

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Featured Image for The 3 Important Qualities of Customer Service - Brittany Hodak

When managing a business, there’s never a shortage of work to be done. Whether you’re focused on sales numbers, marketing strategies, or internal organization, there’s

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Featured Image for 13 Ways to Improve Customer Service in Your Business - Brittany Hodak

When managing or supporting a business, there are countless benefits to providing exceptional service for your customers. From bringing in referrals to charging higher prices,

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Featured Image for The Importance of Quality Customer Service - Brittany Hodak

Looking at the average business, it doesn’t take an expert to see that there are a ton of moving parts. For members of leadership, there’s

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Featured Image for What Is Customer Service and Why Is It Important - Brittany Hodak

Whether you’re just stepping into the business world or simply trying to improve your presence there, one thing is obvious: Making your clients or customers

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Featured Image for What’s YOUR Story And What Is It Saying To Your Customers (2) - Brittany Hodak

As humans, our brains are hardwired to react to stories. We know how to process, retain, and — most importantly — share them. It’s how

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Featured Image for Finding — And Connecting With — Your Brand’s Superfans In A Pandemic (2) - Brittany Hodak

Everything about the world has changed overnight it seems, and we’ve got a front-row seat. We’re living in an unprecedented moment of uncertainty, but one

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Featured Image for Five Lessons From My Shark Tank Appearance I Still Use Five Years Later - Brittany Hodak

Five years ago today, I was anxiously awaiting the airing of my appearance on ABC’s hit series Shark Tank. My co-founder Kim and I hadn’t seen a final

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Featured Image for Are Your Client Gifts Sending The Right Message (2) - Brittany Hodak

What’s the most memorable gift you’ve ever received? Think about it. Don’t worry, I’ll wait. 😉 When I was about years old, my grandma gave

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Featured Image for The One Thing I Wish I'd Learned Sooner (2) - Brittany Hodak

I’m asked from time to time what advice I would give my younger self. My response to this inquiry from Nashville Business Journal sums it up pretty well (excerpt

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