THE SUPERFANS BLOG

What Is Customer Retention And Why Is It Important - Brittany Hodak

When it comes to running a successful business, the emphasis should always be on your current customers. While attracting new customers is important, your existing

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Having a long list of customers is key to any business, but it’s not always enough on its own. Passive customers aren’t very likely to

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Every interaction with a customer is a form of customer engagement. In recent years, this has become quite the buzzword, but is it really all

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Client engagement sounds like it should come naturally, but what happens when your clients don’t interact with your products, content, or tools? If you’re producing

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We’re all familiar with the phrase “the customer is always right,” but this doesn’t really help us in the heat of the moment. Not only

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Have you ever heard the phrase “show don’t tell?” When you collect a customer review, you’re putting this phrase into practice. In other words, you

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It’s hard to argue with the concept that a customer-centric business stands out against the competition and builds strong, long-term relationships with audiences. Yet, at

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You know how to attract new customers, but how do you keep them engaged with your business? If you want to grow a sustainable, customer-first

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Featured Image for What Is Your Net Promoter Score - Brittany Hodak

Regardless of your industry, it’s never been more important to understand your customer loyalty and satisfaction. How happy are your existing customers, and are you

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Featured Image for How Do You Develop A Customer Experience Strategy - Brittany Hodak

Most businesses nowadays understand they need to focus on customer service, but they don’t know where to begin. Superior customer experience is a part of

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Did you know that feeling unappreciated is the number-one reason customers switch service providers? Learn how to avoid common customer-service mistakes with my newsletter!