In the world of online marketing, it’s likely that you’ve heard your fair share of buzzwords. One of these often-shared words is CX or customer
January 15, 2021
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THE SUPERFANS BLOG
Though just about every company claims to focus on customer satisfaction first and foremost, how often is that actually the case? In reality, your customers’
January 12, 2021
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Superfans are customers whose experience with your brand is so great that they can’t help but tell others. They’re loyal advocates you can count on
December 8, 2020
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When you see the prompt, “Name a few of your favorite brands,” which businesses come to mind? Maybe they’re lucrative tech companies, like Apple, or
November 25, 2020
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At one time or another, we’ve all heard the phrase, “Everyone makes mistakes.” But what do you do when your mistake affects your business, and
November 13, 2020
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When it comes to marketing, the most powerful tool any business has is a happy customer — or, even better, an army of happy customers
October 15, 2020
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Because I’m such a fierce advocate for creating amazing customer experiences, it might come as a surprise to some that I believe the old adage
September 29, 2020
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When it comes to growing a business, there are a seemingly endless number of recommendations. Some say, “Focus on customer service” while others say “Inbound
September 24, 2020
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As humans, our brains are hardwired to react to stories. We know how to process, retain, and — most importantly — share them. It’s how
May 4, 2020
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Everything about the world has changed overnight it seems, and we’ve got a front-row seat. We’re living in an unprecedented moment of uncertainty, but one
May 4, 2020
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What Does CX Mean?
January 15, 2021
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In the world of online marketing, it’s likely that you’ve heard your fair share of buzzwords. One of these often-shared words is CX or customer
Building A Customer-First Business In 7 Steps
January 12, 2021
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Though just about every company claims to focus on customer satisfaction first and foremost, how often is that actually the case? In reality, your customers’
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